Pricing Analyst FAQs
Who is Advantage for?
Advantage is an ideal tool for brokerages who are aiming to win more bids by offering shippers competitive pricing at every turn, those looking to improve margins, or any combination of the two. Advantage is a tool that facilitates growth, outreach to new and uncharted lanes, and improved relationships across the freight cycle.
What makes Advantage different from competitors?
Advantage is different in several ways, but the main difference is that it offers personalized, relationship-based pricing based on Parade capacity data that helps brokers find their Advantage. Advantage also considers more data points than other benchmarking tools, providing more accurate pricing.
What are the main benefits of using Advantage?
Advantage helps brokers win more bids, offers the ability to price both quickly and accurately, and helps mitigate the risks involved in freight pricing. This feature also shows brokers where they have an advantage so they can direct sales appropriately and therefore approach sales with confidence. Advantage also makes it possible to onboard new pricing analysts in a fraction of the time.