Parade Platform
Book more freight than ever before.
Everything you need to cover more loads in less time, source reliable carriers, build stronger relationships, and price freight confidently.
Capacity management helps freight brokerages and 3PLs source and reuse carriers, automate bookings, and win more business.
Cover More Loads Per Day
Easily source, manage, and re-use carriers to keep lanes covered and boost rep productivity.
Cover More Loads Per Day
Easily source, manage, and re-use carriers to keep lanes covered and boost rep productivity.
Cover More Loads Per Day
Easily source, manage, and re-use carriers to keep lanes covered and boost rep productivity.
Win More Freight
Dynamically price freight based on your real-time capacity and automate your bidding strategy to conquer the spot market.
Win More Freight
Dynamically price freight based on your real-time capacity and automate your bidding strategy to conquer the spot market.
Win More Freight
Dynamically price freight based on your real-time capacity and automate your bidding strategy to conquer the spot market.
Increase Efficiency with AI
Automate those pesky “load details” inquiries with AI that responds, pre-qualifiies, and provides load details to increase quote volume and load coverage.
Increase Efficiency with AI
Automate those pesky “load details” inquiries with AI that responds, pre-qualifiies, and provides load details to increase quote volume and load coverage.
Increase Efficiency with AI
Automate those pesky “load details” inquiries with AI that responds, pre-qualifiies, and provides load details to increase quote volume and load coverage.
Parade by the Numbers
Parade customers get results.
Parade by the Numbers
Parade customers get results.
10X
Carrier Network Increase
10X
Carrier Network Increase
2X
Freight Digitally Booked
2X
Freight Digitally Booked
18%
Average Win Rate
18%
Average Win Rate
14%
Average Gross Margins
14%
Average Gross Margins
Parade Features
There’s a lot to love about Parade.
Finding the right carrier for each load takes a lot of time. Parade's Al automates and streamlines the load booking process, letting each team member book more loads per day.
Parade Features
There’s a lot to love about Parade.
Finding the right carrier for each load takes a lot of time. Parade's Al automates and streamlines the load booking process, letting each team member book more loads per day.
Benefits
What can Parade do for you?
Your team can focus on high-value work like relationship building with Parade automating everyday workflows, simplifying carrier communication, and providing the data to make smarter decisions.
Build a Trusted Network and Drive Carrier Reuse
Boost carrier retention and expand your network with tools that help you find and keep reliable partners. Parade’s data-driven CRM and private carrier portal keep your best carriers engaged and coming back.
Learn More
Build a Trusted Network and Drive Carrier Reuse
Boost carrier retention and expand your network with tools that help you find and keep reliable partners. Parade’s data-driven CRM and private carrier portal keep your best carriers engaged and coming back.
Learn More
Build a Trusted Network and Drive Carrier Reuse
Boost carrier retention and expand your network with tools that help you find and keep reliable partners. Parade’s data-driven CRM and private carrier portal keep your best carriers engaged and coming back.
Learn More
Your Capacity is Your Advantage
Set smarter rates based on real-time capacity, market trends, and lane data. Parade’s Advantage pricing tool empowers you to bid competitively and protect your margins.
Learn More
Your Capacity is Your Advantage
Set smarter rates based on real-time capacity, market trends, and lane data. Parade’s Advantage pricing tool empowers you to bid competitively and protect your margins.
Learn More
Your Capacity is Your Advantage
Set smarter rates based on real-time capacity, market trends, and lane data. Parade’s Advantage pricing tool empowers you to bid competitively and protect your margins.
Learn More
Automate Your Core Lanes with Reliable Coverage
Take the manual work out of recurring lanes. With Cascade and AutoAssign, Parade automates load coverage with your preferred carriers, ensuring consistent, reliable service.
Learn More
Automate Your Core Lanes with Reliable Coverage
Take the manual work out of recurring lanes. With Cascade and AutoAssign, Parade automates load coverage with your preferred carriers, ensuring consistent, reliable service.
Learn More
Automate Your Core Lanes with Reliable Coverage
Take the manual work out of recurring lanes. With Cascade and AutoAssign, Parade automates load coverage with your preferred carriers, ensuring consistent, reliable service.
Learn More
Drive Top-of-Funnel with Qualified Carriers
Strengthen relationships with top carriers by using data to match them with preferred loads. Keep them engaged with tools like automated load offers and self-service portals, helping ensure they keep working with you.
Learn More
Drive Top-of-Funnel with Qualified Carriers
Strengthen relationships with top carriers by using data to match them with preferred loads. Keep them engaged with tools like automated load offers and self-service portals, helping ensure they keep working with you.
Learn More
Drive Top-of-Funnel with Qualified Carriers
Strengthen relationships with top carriers by using data to match them with preferred loads. Keep them engaged with tools like automated load offers and self-service portals, helping ensure they keep working with you.
Learn More
Integrations
We Integrate with Your Stack
Parade seamlessly integrates with the best freight technology and the tools you already use, so you can make the most of your data and workflows. Parade makes all your favorite tech tools work better together, so you can unlock new results in your day-to-day operations in a unified tech stack.
Integrations
We Integrate with Your Stack
Parade seamlessly integrates with the best freight technology and the tools you already use, so you can make the most of your data and workflows. Parade makes all your favorite tech tools work better together, so you can unlock new results in your day-to-day operations in a unified tech stack.
Testimonials
Freight leaders love Parade.
Finding the right carrier for each load takes a lot of time. Parade's Al automates and streamlines.
Testimonials
Freight leaders love Parade.
Finding the right carrier for each load takes a lot of time. Parade's Al automates and streamlines.
10X
Carrier Network Increase
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
20X
Carrier Network Increase
Parade has given us the runway to book an infinite amount of orders.
Alex Mauer
VP Operations, Merge Freight
30X
Carrier Network Increase
Digital bookings require a new type of technology—one that helps manage and execute on capacity relationships to grow your business.
Lindsay Watt
Head of Product, Parade
10X
Carrier Network Increase
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
20X
Carrier Network Increase
Parade has given us the runway to book an infinite amount of orders.
Alex Mauer
VP Operations, Merge Freight
30X
Carrier Network Increase
Digital bookings require a new type of technology—one that helps manage and execute on capacity relationships to grow your business.
Lindsay Watt
Head of Product, Parade
10X
Carrier Network Increase
Parade's Al-powered platform eases the frenzied job of matching available trucks with freight that's ready for hauling.
Leigh Buchanan
Editor, Inc. Magazine
20X
Carrier Network Increase
Parade has given us the runway to book an infinite amount of orders.
Alex Mauer
VP Operations, Merge Freight
30X
Carrier Network Increase
Digital bookings require a new type of technology—one that helps manage and execute on capacity relationships to grow your business.
Lindsay Watt
Head of Product, Parade
Resources
Our think tank
Learn more about who we are and how we think. Here, you’ll find a wide array of videos, case studies, infographics, blog posts, and more.
Resources
Our think tank
Learn more about who we are and how we think. Here, you’ll find a wide array of videos, case studies, infographics, blog posts, and more.