It Makes Reps’ Jobs Easier
Retention and training are huge issues in every industry right now, but the talent shortage is hitting freight brokerages hard. What if you could make training new reps easier, giving them a leg up by providing them with knowledge that often takes years to acquire at the click of a mouse?
Capacity management does just that. Parade allows brokers to streamline the booking process, automating much of the busy work and giving even the greenest of reps access to capacity knowledge. Digital tools allow carriers to book their own loads and send quotes digitally, letting reps spend their time on the important things: building relationships with carriers and making the most of each load.
Capacity Management Helps Brokers Grow at Scale
Because capacity management allows reps to get more done each day, therefore booking more loads, it helps brokerages grow with the team they have on hand. Parade’s tools also allow brokerages to earn more on loads, particularly loads with digital interaction (whether the load is booked digitally or the carrier found the load via Parade’s automated carrier outreach and every level of digital interaction in between).
When reps have more time to build better relationships with carriers and get more loads booked and brokers are earning higher gross margins on loads, it’s a recipe for growing at scale. Many Parade customers have been able to grow their businesses and have even been able to invest what they’ve saved and earned with Parade back into their operations, growing their teams and their brokerages exponentially.